Level (3): Battlebots
June 2009
Level(3) came to Babcock and Jenkins in early 2009 looking for a way to engage prospective clients using an edge viral campaign touting the benefits of using Level(3)'s content delivery network. We responded with "Battlebots"—a robot deathmatch flash-based game that would allow players to match their nastiest content delivery problems against the Level(3) network CDN bot. The project was to be executed by filming stop-motion video segments of small model robots fighting against a green screen backdrop, and then integrated into a flash game that would play different video outcomes based on user input. Sadly, due to budget constraints this project was never realized—although dreams are often had of a very Clash of the Titans sequence of robots fighting.
MEDIUM: PDF | CLIENT: Level (3) | AGENCY: Babcock and Jenkins | MORE: N/A
